Overall analysis

Understand your game through data analysis.

You can collect and analyze the most essential game data using just four methods. The Overview page in the TentuPlay console provides the information about Active Users, New Users, D1 Retention, IAP Revenue, and Ad Views. It gives the insights that you need to improve your game operations.

Active users

How many players are in your game?

Identify the number of genuine users and how many of them are new users. Evaluate your marketing performances by assessing the KPIs around marketing events.

overall active users EN

D1 retention

How many players are revisiting the next day?

Check the revisit rate to understand how your players are reacting to in-game events and updates.

overall D1 retention EN

IAP Revenue

How much IAP revenue is your game making?

IAP revenue is one of the most important monetization factors. Find the most profitable patterns of IAP and apply them to your future events to induce higher sales.

overall IAP EN

Ad views

How many ad views is your game making?

It is the most popular monetization strategy to associate rewarding ads with stage rewards. Learn how many ad views are occuring in your game.

overall AD EN